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Holding B2B Meetings at the Food Expo Qazaqstan Exhibition
2021-10-21 13:43
B2B Meeting Organization
Client and Partners
Moscow Export Center
What we did
Organizing and holding MatchMaking business meetings for Moscow exporting companies at the "Food Expo Qazaqstan 2021" exhibition
Objective: hold more than 320 meetings with target buyers.
Number of Russian exporters: 15.
Work stages
Preparatory work
Introductory interview with all exporters, introduction to their personal manager.
Sourcing buyers, arranging meetings
Building out the database of potential buyer partners.
Compiling and agreeing longlists for each company.
Scheduling and confirming meetings between buyers and exporters.
Regular contact (at least 2-3 times a week) with exporters regarding the meeting schedule and other organizational matters.
Resolving any other business program matters.
On-site work
Any support in holding meetings.
Setting up a negotiation area at the stand.
Greeting and registering guests, and formally introducing both sides.
Providing interpreters.
Organizing group and on-site visits.
Organizing the exhibition's opening ceremony.
Post-meeting surveys.
Results
The total number of targeted meetings was 330.
The total estimated export potential of the negotiations held was 230,000,000 rubles.
As a result of the business meetings, Moscow entrepreneurs signed 7 export contracts worth $611,712.