The project involved sourcing and preparing experts to deliver the initial two-day in-person module of the MADE IN UDMURTIA IT accelerator.
Key topics of the first module:
Choosing potential export markets. Export market assessment and analysis tools.
Customer profile. How to build a UVP (unique value proposition).
Choosing a strategy for entering foreign markets. Marketing, lead generation, sales, business development: the relationship and difference between these concepts.
Networking, conferences, and roadshows. PR in foreign markets.
Organizing and holding effective online and offline meetings and presentations, the ideal export pitch.
Cultural and business nuances. The US. ASEAN. Europe.
The project also included ongoing support for companies throughout the accelerator: participation in interim presentations, the teams' final presentation, reviewing and correcting homework on the online platform, and communication with facilitators.
Some accelerator participant companies were also provided a comprehensive service for finding and matching partners in international markets.
Results
High marks for the accelerator's participating teams from IMGR experts.
A successfully held presentation of the accelerator companies for Singaporean partners and investors.
Ambitious export goals set by the accelerator's participating companies.